The Change Agenda: Move With Focus



Available On Demand

Great teams can do great things! This new short, remote, low-intensity Change Agenda program is for individual publications (and their bosses) seeking a strategy to keep up with today’s readers. Learn how to articulate goals; align your day-to-day operations with those goals; encourage coordinated, flexible teamwork; and open up a big picture view across your organization that will help everyone stay on target.

Trainer: Kilian Schalk of PurpleGray Consulting

Program Overview

  • One Introductory Zoom Call with Kilian for each participating team member (30 minutes each).
  • Two remote team meetings with Kilian (1 hour each), conducted one week apart.
  • Directed research to collect data throughout that week.
  • Introduction of a dashboard-based system to maintain and monitor progress. 

Fees: $250 per team of two people for CMA members plus $50 per additional participant ($850 per team of two people for non-members plus $100 per additional participant).

We are pleased to offer professional development opportunities for Catholic Media Association members at a low cost, made possible thanks to the USCCB Catholic Communication Campaign.

Program Questions: Contact Kilian Schalk at

Other Questions: Contact Rob DeFrancesco at



The Catholic Media Association is a leader in supporting, strengthening, and promoting Catholic journalists and media professionals. We are pleased to offer training programs for CMA members at a low cost, made possible thanks to the USCCB Catholic Communication Campaign. Please watch for updates throughout the year.